Dear Peter, the Brand Workshop process you conducted identified the key essence of Beyond Neutral’s business which our brand needed to symbolise and portray to its markets. The Workshop greatly assisted us to coalesce our thinking on the right brand to use in the market. We can clearly see how this essence is embedded in the final design of our brand and how it will portray ‘who we are’ to our markets. Thankyou for your positive contribution to growing my business.
